Research, Surveys and Polls

The Caravan Gallery (taking art to places that other galleries can’t reach) market research, 2005:
“57% of repondents manage to kills houseplants without even trying and 30% have never seen their parents naked”

Schools Health Education Unit, formed 1977
“The way you look remains the principal worry (49-54%) for young girls aged 12-15 years old”

Ibahn survey asking hotel customers what facilities should be included in the perfect hotel bedroom:
“Only 3% of respondents quoted having a free mini-bar as a top priority”

For World Book Day in 2003, libraries in 13 countries around the world had asked young people why they loved reading:
One child from Ethiopia: “'All educated people reach to higher positions, so I must read to be a great person”

Study  conducted by Finish Lemon Sparkle dishwasher products, 2008:
“Britons judged the mouth-watering aroma of fish and chips to be even better than the scent of freshly baked bread and clean sheets.  The survey, of 3,000 people also saw freshly cut grass, frying bacon, lemon zest and the smell of a roast dinner, in the top ten favourite smells”

The Happiness Index poll, 2007:
“Hairdressers are the happiest employees, followed by beauty therapists, childcare workers and plumbers according to the City & Guilds poll.  The unhappiest included financial services, catering and secretarial workers”

Ofcom investigating internet usage, 2008:
“The worst time for traffic congestion (in the U.K., at least) is 5-6pm on Sundays”

Blokes from Britain have one greatest fear according to a survey carried out by Nuts magazine, 2008:
“Forty per cent of the males surveyed said the thought of their team being demoted gave them the most sleepless nights. 
Here is the definitive list of fears:

1. Football team being relegated
2. Proposing to girlfriend
3. Losing looks/hair/ageing
4. Being made to look stupid in front of mates
5. Being rejected when asking a girl on a date
6. Small children and babies
7. Amy Winehouse
8. Meeting girlfriend’s parents
9. Free falling
10. Large insects

SURVEYS AND POLLS CAN ALSO PRODUCE IMPORTANT RESULTS FOR YOUR BUSINESS – TO HELP YOU IMPROVE PRODUCT DESIGN, INCREASE CUSTOMER SATISFACTION LEVELS AND GIVE YOU REAL INSIGHT INTO HOW YOUR BUSINESS IS PERFORMING.

IF YOU’RE SERIOUS ABOUT MAKING THINGS HAPPEN, LET US CARRY OUT A POLL FOR YOU.

YOU’LL BE AMAZED AT WHAT WE FIND!

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